What Is SEO / Search Engine Optimization?
SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines.
All major search engines such as Google, Bing and Yahoo have primary search results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users. Payment isn’t involved, as it is with paid search ads.
There are three major groups covered by Search Engine Success Factors:
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On-the-page SEO
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Off-the-page SEO
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Violations
Within each group are subgroups. These subgroups contain one or more individual SEO factors with a specific weight or importance.
What Is SEO / Search Engine Optimization?
SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines.
All major search engines such as Google, Bing and Yahoo have primary search results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users. Payment isn’t involved, as it is with paid search ads.
There are three major groups covered by Search Engine Success Factors:
lations
Within each group are subgroups. These subgroups contain one or more individual SEO factors with a specific weight or importance.
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SEO SERVICES
Getting to the top of the search rankings and staying there. Every online search for brands like yours is an opportunity…
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MOBILE APPS
If mobile isn’t at the core of your digital marketing strategy, it should be. With smartphone ownership in the UAE among…
REMARKETING
When it comes to persuading your website visitors to take action, one visit may not be enough.
SMS/WHATSAPP MARKETING
Mobile isn’t just a channel, it’s a mindset. With over 75 per cent of the UAE population having at least one smartphone, in-hand…
YOUTUBE ADVERTISING
With more than one billion users spending hundreds of millions of hours viewing videos, YouTube brings with it massive exposure…
